Casper’s Truck Equipment is currently serving customers throughout Wisconsin and Northern Michigan and will continue its decades of providing work vehicle solutions under new ownership.
Jon Sievert, former Board Chair of the National Truck Equipment Association, has purchased Casper’s Truck Equipment in Appleton and Butler, Wisconsin, to build on the foundation embedded in its history and reputation as a well-respected, customer and employee focused organization.
Sievert noted, “As an upfitter, Casper’s is a regional leader in the sale, installation and service of work truck equipment, industrial equipment, parts, and accessories. With experienced and skilled teams trained in developing and building work vehicle solutions, Casper’s is well-positioned to expand and to serve a broader geographic footprint.”
Casper’s has been a regional work vehicle solution provider since it was founded in 1993. They handle all forms of truck equipment needs for commercial and municipal customers. “Due to its strong reputation for quality and service, we will continue to build on the excellence of the Casper’s Truck Equipment brand,” Sievert shared.
Sievert will lend his decades of strategic and forward-thinking manufacturing management experience to his role as the owner and CEO of Casper’s. Since 2009, he has cultivated his career in the work truck industry and is known as a well-respected senior executive – so much so, he served as the NTEA board chair in 2021 and as a board member since 2016.
Having earned an MBA from UW-Milwaukee, he has a proven track record of developing and building strong teams. Sievert shares, “there are only two things that dominate my focus at work – the satisfaction of our employees and that of our customers. I’m a firm believer that if both of those groups are happy, healthy, and working together, our service and ability to deliver will remain unparalleled.”