Amerequip® Breaks Ground on Phase Three of Major Expansion

Strong growth continues

Published Tuesday, August 9, 2016

Wisconsin Governor Scott Walker was among the dignitaries who participated today in a ceremonial groundbreaking at Amerequip® in Kiel, WI; marking the company’s third expansion project in four years. Amerequip® is a designer and manufacturer of custom equipment for the lawn, landscape, agricultural and construction markets. The firm’s products, produced in four Wisconsin locations by 260+ employees, are sold worldwide.


Today marked the start of an 88,000 square foot expansion to Amerequip’s Kiel operations, which will allow the firm to expand its fabrication operation and integrate it with its other core competencies of weld, paint and assembly. There have been two previous expansions at Amerequip during the past four years, totaling more than 100,000 square feet. Those expansions consolidated the firm’s welding operations into a state-of-the-art facility at Plant 3, enhanced Amerequip’s final assembly capacity, and added a training center as well as an expansion of corporate headquarters. Employment has grown from 150 team members to 260 team members.  Since 2011, Amerequip has now invested more than $20 million in capital expenditures, including facility expansions.  The phase three expansion is expected to be completed by May of 2017.


“We have been incredibly fortunate to work with partners like the Wisconsin Economic Development Corporation (WEDC), the State of Wisconsin and the city of Kiel,” said Amerequip CEO/President Mike VanderZanden. “They have done a phenomenal job of supporting our efforts and exceeding our expectations with their assistance. Thanks to each carefully planned expansion and all of the support we’ve had from so many different people and organizations, our goal is to exceed $100 million in revenue with a workforce of 400 team members by 2020. We also have to thank our team members as well as our customers because, without them, we couldn’t continue our growth.  Everything has to align for this to happen, and we are pleased to be moving forward with a culture of success.”


“What Amerequip has done, and is doing, is an example for all American manufacturers,” stated Wisconsin Governor Scott Walker. “They are proof that by investing in your own company, training and growing the workforce they need and being a good corporate citizen in the local community is good for everyone involved. The State of Wisconsin is pleased to be able to help support their efforts.”


VanderZanden summed up the project and the day’s groundbreaking event by saying, “What makes this especially worthwhile is knowing it’s not just about a business expanding; it’s seeing the private-public sectors work together for the benefit of communities, the workforce and our customers.” 


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About Amerequip®:  Amerequip® provides design and engineering services, along with production and manufacturing, of custom equipment for international and national customers in a wide variety of industries. The firm operates four Wisconsin facilities.


Media Contact:

Susan Finco

Leonard & Finco Public Relations, Inc.

(920) 965-7750 ext. 158

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